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Help to Buy London - Here's How It Works


You’ll need your own 5% deposit


Get a 40% equity loan from the government*


Buy the home you need now with a 55% mortgage


Available to first time buyers

The new Help to Buy 2021-2023 scheme is now in place meaning that Help to Buy London is now exclusively for first-time buyers. You could still borrow up to 40% of the cost of a new build home (or 20% outside of London), and use the scheme to buy a home worth up to £600,000 (or between £186,100 and £437,600 outside of London). If you’re an existing homeowner wanting to move, you can check out our other helpful purchase schemes.

Regional price caps

Use this handy map to find how much you can spend on your new home.

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Frequently asked questions

Can I buy any home with Help to Buy London?

Any new build home in London up to £600,000. Not available for second homes or buy to let properties.

Can everyone get Help to Buy London?

Help to Buy is now exclusively for first-time buyers, and there is no maximum income cap.

Are there any fees to pay?

You will not be charged any fees on the 40% loan for the first five years of owning your home. However a management fee of £1 a month will be applicable from the date of purchase. From year six, a fee of 1.75% is payable on the equity loan, which rises annually by RPI (Retail Price Index) inflation plus 1%.

Will I need to secure a mortgage?

You’ll need to secure a conventional mortgage of up to 55% of the purchase price from a bank or building society (a mortgage of at least 25% of the purchase price must be taken)

Are you a member of the Forces?

If you are, as well as Help to Buy London, there is an additional incentive available for members of the Forces.

More details

Used Help to Buy before?

Find out what your options are for your next move.

More details

Terms & Conditions


Credit is secured against your home. *Subject to status, Help to Buy Terms & Conditions and available on selected properties within London only. Eligible applicants will be offered an equity loan up to a maximum of 40% of the purchase price (based on the open market value). Applicants are required to fund at least 60% of the purchase price by means of a conventional mortgage, savings/deposit where required. The equity loan is provided by Homes England and held as a second charge. This offer is not available in conjunction with any other promotion. Full details will be provided on request.

More ways we can help you move

Help to Buy


Exclusively for first time buyers! Buy a new home between £186,100 and £437,600 with just a 5% deposit!

Find out more

Help to Buy London


Exclusively for first time buyers! Buy any new home in London up to £600,000 with just a 5% deposit!

Find out more

Home Exchange

Home Exchange

Stuck in a chain or have a home to sell? We could buy your current home when you buy one of ours

Find out more

Smooth Move

Smooth Move

Have a home to sell? We could sell it for you so you can buy one of ours

Find out more

Forces Help to Buy


Offers forces personnel a loan of up to 50% salary, capped at £25,000

Find out more

All images are used for illustrative purposes only and are representative only. They may not be the same as the actual home you purchase and the specification may differ. Images may be of a slightly different model of home and may include optional upgrades and extras which involve additional cost. Individual features such as windows, brick, carpets, paint and other material colours may vary and also the specification of fittings may vary. Any furnishings and furniture are not included in any sale. Please check with our sales consultants for details of the exact specifications available at the development(s) for each type of home and the associated prices.