Help To Buy Still Misunderstood In Hampshire
16 Jul 2015

A study* by Linden Homes which surveyed 4,000 people across the UK has revealed that despite being available for two years, the majority of the UK still does not understand the Government’s Help to Buy scheme.

The study conducted by award winning housebuilder, Linden Homes asked 2,000 current homeowners and 2,000 first-time buyers for their thoughts on the scheme.

The research found that 60 per cent of homeowners believed they did not qualify for the scheme, whilst 61 per cent of first-time buyers believed the scheme is to only available to first-time buyers. A further 12 per cent of first-time buyers stated that they did not understand the scheme.

Help to Buy, which was launched back in April 2013, applies to a range of potential purchasers including first-time and next-time buyers on properties up to the value of £600,000. Buyers are required to provide just a 5 per cent deposit to then borrow a further 20 per cent from the Government in the form of an equity loan. Buyers then only need a 75 per cent mortgage agreed by their bank or building society to secure their home.

When asked if they would use the scheme to purchase their next home, the majority of current homeowners (47 per cent) said they would not consider using Help to Buy, just a quarter (24 per cent) said they would and 29 per cent said they were unsure.

When the homeowners were asked why they did not want to use the Help to Buy scheme to purchase their next home, the top three reasons given were that they did not think the scheme applied to them (54 per cent), they did not believe they needed the scheme to buy a property (34 per cent) and that they wanted to wholly own their property (30 per cent).

Callum Kelly, 30 and his fiancée Chloë Ferrier, 29 used the Help to Buy scheme at Linden Homes’ development, The Old Brewery in Horndean, Hampshire. The first-time buyers purchased a two-bedroom house complete with garden and parking. Callum explained: “I was aware of the Help to Buy scheme and after some research we realised the 20% loan was a massive helping hand for us. The fact we only needed to find the 5% deposit was a huge draw for us, especially as first-time buyers; it meant we effectively had £50,000 more than we’d have been otherwise able to afford, which really opened up our options.”

Tina Chalk, marketing manager at Linden Homes Southern commented: “Despite a concerted effort to raise awareness of the scheme by the Government and those in the industry, people still do not have a grasp of this scheme and who it applies to. The scheme which has helped 34 per cent of our homebuyers alone is perfect for those looking to get on the property ladder or make that step up to their next home. We see many instances of people being perfectly able to afford monthly repayments however; the challenge is getting the money together for the all-important deposit. Help to Buy has a proven track record to specifically help those wanting to buy their first or next home.”

[Portsmouth media:] Help to Buy is available a number of Linden Homes’ developments including The Old Brewery in Horndean and St Michael’s Place in Waterlooville and The Landons which is soon to be launched in Clanfield.

[Southampton media:] Help to Buy is available a number of Linden Homes’ developments including Nightingale Park in Sarisbury Green and the soon to be launched Scholars Grange in Swanmore.

Visit http://www.lindenhomes.co.uk/offers-incentives/help-to-buy/ for more information on Help to Buy.

* Study conducted by OnePoll in February 2015 surveyed 2,000 first-time buyers and 2,000 homeowners.

-ENDS-

Media can contact Emma Cox or Fotini Efstathiou at Remarkable Content on 01962 893893 for more information, images and interviews with Linden Homes.

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